Teaching robots to see, understand, and perform.

Founded:
2016
Tech
Robotics
Forward.one entry point:
Early growth-stage investor
Headquarters
Delft, The Netherlands

The Challenge

Warehouse automation breaks down where variability begins. Randomly stacked items, changing SKUs, reflective surfaces, deformable objects, these realities still force humans back into the loop. Traditional vision systems struggle with real-world complexity, making reliable robotic picking one of the hardest problems in logistics automation.

As labor shortages intensify and e-commerce volumes grow, manual handling has become a structural bottleneck. Fizyr was founded to remove that constraint by giving robots true visual understanding, not scripted detection, but perception that works in production.

FORWARD.one involvement

We invested in Fizyr because it addresses a core industrial automation problem: enabling robots to reliably operate in fast-changing, unstructured environments. Fizyr sits exactly where we like to invest, at the intersection of deep AI software and industrial robotics, with a clear path to scale through integrators and OEMs.

What sets Fizyr apart is its hardware-agnostic, open platform approach. Fizyr OS integrates across robots, cameras, grippers, and cells via open APIs, allowing system integrators to deploy best-in-class vision without being locked into proprietary stacks.

Beyond capital, we support Fizyr in scaling commercialization, strengthening partnerships with leading robotics and system integration players, and positioning its software as critical infrastructure for next-generation warehouse automation.

Labor availability, reliability, and performance have become major issues for supply chain management. Fizyr improves automation for e-commerce, retail, and logistics with its vision AI solutions for robotics, even for the most complex tasks.

Ken Fleming

CEO

Automation only scales when machines can handle reality. Fizyr delivers perception software that works under industrial pressure. By removing vision as the bottleneck, Fizyr accelerates the shift from manual handling to fully automated logistics.

Results

Fizyr has established itself as a key enabler of industrial-scale robotic picking:

  • Production deployments at major logistics and automation players, validating performance beyond pilots and demos.
  • High picking accuracy in real-world conditions, handling SKU variability, clutter, and difficult objects where legacy vision systems fail.
  • Growing recurring software revenue, driven by license-based deployments through integrators and automation partners.
  • Improved efficiency and labor safety, reducing manual handling while enabling scalable automation in e-commerce, retail, and logistics operations.

Fizyr turns robotic arms into reliable workers on the warehouse floor.

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